VisitCornwall reviews £1M media account

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VisitCornwall has called for a review of its estimated £1 million advertising and media requirements, currently handled by Exeter-based full-service agency RH Advertising.

According to a report in Media Week, The Cornwall Development Company has invited advertising and media agencies to pitch for a three-year contract to promote Cornwall as a holiday destination.

The closing date for an initial pre-qualification questionnaire is June 8, followed by pitches taking place between August 3 and 14.

The successful agency or agencies are expected to be appointed by the end of the summer.

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