Further expansion for Padstow bakery

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Six new jobs have been created by Padstow’s Chough Bakery with completion of another major expansion programme.

It comes just two years after the family firm’s landmark move into a new state-of-the-art industrial unit on the town’s Trecerus Industrial Estate, complementing the 16th Century bakery premises on the Padstow quayside.

Now Chough’s Trecerus presence has been increased by a third with the leasehold acquisition of a 1,000 sq ft adjacent unit. 

The extra unit will provide much-needed additional storage space, together with a new freezer room, as the company gears up for a record trading year.  The latest recruitment will take the summer staff level over 25 for the first time in Chough’s 18-year history.

Prospects have been boosted by the encouraging outlook generally for Cornish tourism and by Chough’s own aggressive investment and marketing.

This has included the link-up announced earlier this year with St Agnes-based Doble Quality Foods, Cornwall’s largest independent wholesale distributor of frozen and chilled food.  

That move has dramatically expanded Chough’s market penetration from the Padstow area to the whole of Cornwall and into south Devon.

“We also did very well at the recent Expo West and Cornwall Catering Excellence exhibitions,” said Chough senior partner Elaine Ead.  “We have high hopes of new orders resulting from those exhibitions and we have also just secured two new Cornish wholesale clients. 

“We recently enjoyed our best-ever Easter and the outlook for the company has never been better.  Although we’re probably still best-known for our pasties, we now produce over a hundred bakery products and we are actively pursuing opportunities to further develop our product range.”