Business and the Cornish language

0
767

Next month’s Cornwall Business Fair will play host to a debate analysing the place of Cornish language in business.

Heavenly managing partner, Roger Pride
Heavenly managing partner, Roger Pride

The Government recently announced it would invest £150k to promote and develop the Cornish language. What does this mean for business in Cornwall?

For some, use of the Cornish language has given strength to a brand, for others the benefits are less clear.

A five-person panel of language and branding specialists will debate the issue, including Jenifer Lowe, programme manager for MAGA – the Cornish Language Partnership and Gethin Edwards, senior promotion and facilitation officer for the Welsh Language Commissioner.

Malcolm Bell, chief executive of Visit Cornwall, will also take a place on the panel, alongside Nixon Design MD, Martin Nixon, and Roger Pride, managing partner of London, New York and Cardiff-based branding agency, Heavenly.

The debate – which is free to attend – takes place in the Gallery at Eden Project, 3.15pm on Wednesday, May 13.