Dash Drive fills key role

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The Dash Group has promoted from within to fill a key role at its vehicle hire division.

L-R: Pete Theisinger, sales manager of Dash Drive and Paul Dash, director of The Dash Group
L-R: Pete Theisinger, sales manager of Dash Drive and Paul Dash, director of The Dash Group

The Redruth-based company has named Pete Theisinger as sales manager for Dash Drive.

Theisinger will not only focus on creating sales opportunities for Dash Drive’s extensive rental fleet, but will also create awareness and build relations for Dash Self Store’s range of storage solutions, as well as the group’s distribution operations for Dash Express.

He said: “I am thrilled with my new role of sales manager for Dash Drive. It is great to work for a company that is passionate about developing staff by providing opportunities to progress within the business.”

Dash Group director, Paul Dash, commented: “We are pleased to be able to offer this new role to Pete. We pride ourselves on recognising talent within our team and knew that Pete would be perfect for this role. He is a fantastic salesperson who will do great things for Dash.”

And he has already demonstrated his understanding of the market by suggesting that Dash Drive’s 50th vehicle to join the fleet should be a mini bus.

Dash added: “Pete’s suggestion for our 50th vehicle to be a mini bus was genius. It has helped widen the variety even further within our fleet and we have already seen a great deal of interest which we are extremely impressed with.”

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