The Falmouth Classics Association has teamed up with specialist marine marketing agency, Fastnet Marketing, to help promote its 2016 yachting event.
Falmouth Classics is one of Cornwall’s most iconic annual yachting events. The three-day regatta coincides with the Falmouth International Sea Shanty Festival, and will take place next year from June 17-19.
Henry Roberts, chairman of the Falmouth Classics Association, commented: “We are delighted to announce our new collaboration with Falmouth-based company Fastnet Marketing.
“With three full days of activities, we needed an agency on board which we knew could handle all the different elements of promoting this event to as wide an audience as possible.”
Fastnet MD, Sarah-Jayne Leverton, added: “We are thrilled to be working with the Falmouth Classics Association and are already looking forward to next year’s event.
“Having worked as the media partner for the Red Ensign AZAB (Azores and Back) Yacht Race earlier this year, we can bring a wealth of knowledge on managing the marketing needs for large-scale marine events.”